9 Prerequisites to setting up a sales process
Published by: Krishnan Sethuraman
on Dec 26 2025
Category: Tech Sales 101

Sales success isn’t about hacks or one-off wins. It's about building the right foundations - systems, consistency, and credibility before you ever pitch.
This guide breaks down the 9 essentials every serious sales team must set up first.
The Purpose of this Blog
Published by: Krishnan Sethuraman
on Nov 30 2025
Category: Tech Sales 101

After failing four startups and succeeding twice, I learned one truth—sales decides everything.
Technical founders rarely get the sales playbook they need. This blog is my attempt to give you that missing guide. Follow along as I openly sell my next SaaS company in public.